How Do I Sell Products?
I recently had a subscriber ask HOW to get people to buy products from you. I think it’s a great question and one so many people want to know. So, I posted my answer to him below . . .
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Not a very big secret if you have been on my list for any length of time . . . but it took me a LONG time to make consistent money. So many things I did wrong.
I will tell you this much…people typically only buy from people they know, like and trust.
Think about that for a moment. Ask yourself how often you buy something on line - and when you do, is it usually from someone you don’t know? Or someone who’s newsletter you belong to?
The first thing you need to do is concentrate on building a list. THEN selling.
How big of a list do you need? Not big for starters. In fact, even if your list is 50, start marketing to them. Get them used to your emails, and offers. Some tips:
- Sell stuff you believe in, have tried or own.
- become an expert in something (this one helps, but not required)
- be consistent. If you mail twice a week, keep mailing twice a week. Get them expecting your emails.
- don’t get discouraged.
That last one will get tough at times. The other day I did a mailing for a $37 product and got maybe three orders. Much less than I expected. Then I did the one for the 7 dollar product and made like $450 in a day. On a 7 - 8 dollar product!
How do you build a list . . .
Man, there’s so many ways. The quickest - find a product to recommend and set up a lead capture page. Put an Adwords ad up for it. Prepare to spend a couple of dollars. Make your lead page compelling. Don’t SELL to people. What you want them to do is to give you their name and email address. So that means PRE-sell them. Make them WANT to find out what’s next.
You could conceivably have a list started by the time the weekend is over…
Another way - if you have created a product, look for JV partners to help you sell it. Leverage THEIR lists. MrOverDeliver.com took me from 0 subscribers to almost 7,000 in about 6 months. And the best part is that it’s viral. It builds itself. I don’t advertise. My members recommend it. It was started with 2 JV partners… Powerful.
I’m sure you’ve heard this but let me confirm it for you: The Money Is In The List!!! If you are not focused on building your list - stop what you’re doing and focus your energy on it.
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